Footasylum , Head of ecommerce
Mike has over 25 years of experience working in the ecommerce/retail space. He spent the first 13 years of his career at N Brown Group, where he enjoyed working in various roles. He then had different board level ECommerce and multi-channel roles at Barratts, as well as doing some consultancy work. For the past five and a half years Wallwork has been heading up the ecommerce function at Footasylum, where digital growth has been a key focus. Wallwork has rolled out several websites during this time and added AI, Machine learning and many technical and marketing initiatives. He is passionate about the consumer and their behaviour. He is relentless at constantly trying to find new ways of exceeding customer needs.