Best Tech Start -up
Mention Me
Highly Commended - Trouva
Best App
Missguided with Poq
Best Customer Experience
Sponsored by True Fit
Oasis
Best Use of Innovation
Unmade
Best Use of Technology In-Store
adidas, adidas nyc
Best Use of Content
Thread
Best Use of Social Media
Public Desire
Best Use of Mobile
Shop Direct
Best Multichannel Retailer - Under £25m Turnover
Weird Fish
Highly Commended: Seraphine
Best Multichannel Retailer - Over £200m Turnover
Topshop/Topman
Best Multichannel Retailer - £25m- £200m Turnover
Jigsaw + One Stock
Best Pure-play Etailer - Over £50m Turnover
Sponsored by Facebook
Shop Direct
Best Pure-play Etailer - Under £50m Turnover
Finery London
Consumer Choice Award
Sponsored by IBM
Amazon
Best Digital Marketing Campaign
Sponsored by Rakuten Marketing
Missguided, NaughtyList
Best Digital Team
Sponsored by ContentSquare
Oasis
Best Multichannel Delivery Offer
Sponsored by Doddle
John Lewis
Best Digital Leader
Nitin Passi, CEO & Founder, Missguided