Best Tech Start -up

Mention Me
Highly Commended - Trouva
Best App

Missguided with Poq
Best Customer Experience
Sponsored by True Fit

Oasis
Best Use of Innovation

Unmade
Best Use of Technology In-Store

adidas, adidas nyc
Best Use of Content

Thread
Best Use of Social Media

Public Desire
Best Use of Mobile

Shop Direct
Best Multichannel Retailer - Under £25m Turnover

Weird Fish
Highly Commended: Seraphine
Best Multichannel Retailer - Over £200m Turnover

Topshop/Topman
Best Multichannel Retailer - £25m- £200m Turnover

Jigsaw + One Stock
Best Pure-play Etailer - Over £50m Turnover
Sponsored by Facebook

Shop Direct
Best Pure-play Etailer - Under £50m Turnover

Finery London
Consumer Choice Award
Sponsored by IBM

Amazon
Best Digital Marketing Campaign
Sponsored by Rakuten Marketing

Missguided, NaughtyList
Best Digital Team
Sponsored by ContentSquare

Oasis
Best Multichannel Delivery Offer
Sponsored by Doddle

John Lewis
Best Digital Leader

Nitin Passi, CEO & Founder, Missguided